“Content is king”, but what’s the big deal about it?
Let’s talk about content. Yeah “content is king”. Everyone has heard that, but no one listens to it either. I was like that when I started out, myself. Then I came to realize that every page with content is a Landing Page!
Okay, but what is a landing page?
A Landing Page is a page that is targeted by the search engines and thus, visitors “land” when they click-through to your site from the search engine result pages (SERPs).